Michel Herbelin: French excellence in B2B at PSB Watches

A recognized French watchmaking signature

For over 75 years, Michel Herbelin has exemplified the precision and elegance of French watchmaking. Founded in the Jura region, the company combines traditional craftsmanship with contemporary design in iconic collections such as Newport , Cap Camarat , and Inspiration . Distributing Michel Herbelin means offering your customers a high-end, authentically French alternative full of character.

Why PSB Watches is banking on Michel Herbelin

At PSB Watches , we select brands that share our values: quality, reliability, and transparency . Michel Herbelin naturally fits into this philosophy, with products with a strong identity and an ideal positioning for independent retailers and high-end jewelry stores.

Our team supports each partner through tailored monitoring , regular exchanges and constant communication on availability, new products and delivery times. We favor proximity and responsiveness rather than the cold automation of an online catalog.

Concrete commitments for professionals

Reliable logistics and European roots

Based in France , PSB Watches enjoys a strategic position at the heart of the European market. This location allows us to ensure smooth order management , optimal logistical responsiveness and tracked shipping to all our international partners. Each order benefits from rigorous control and complete traceability.

Working with PSB Watches

Joining PSB Watches as a Michel Herbelin reseller means benefiting from a reliable and flexible partner to support your growth. We support both traditional jewelry stores and specialized e-retailers , with solutions adapted to each type of point of sale.

To gain access to our professional pricing and B2B catalog, simply fill out the reseller form on our website. Our team will contact you shortly to define the terms of your collaboration.